By:Global OEMsThe manufacturing strength of this professional OEM/ODM enterprise serves as a solid foundation for brand collaborations. The enterprise boasts a 7,600-square-meter beauty industry brand incubation base, equipped with 100,000-class clean production lines and over 50 fully automated assembly lines. From raw material selection to finished product filling, the entire process adheres to sterile operation standards, ensuring stable and controllable quality for each batch of products. Meanwhile, the enterprise has accumulated more than 2,000 mature formulas and established in-depth cooperation with scientific research institutions such as Guangdong Pharmaceutical University and Baijing Wildlife & Botanical Research Institute. It has also joined hands with top international R&D teams to set up joint laboratories, focusing on overcoming core functional technologies in skin moisturization and brightening, thus providing brand partners with full-chain technical support covering "formula R&D to production implementation". In addition, the enterprise holds a range of authoritative certifications, including special cosmetics licenses issued by the National Medical Products Administration and Intertek certifications. Its standardized production management system has passed rigorous audits, eliminating concerns about the compliance and safety of OEM/ODM products and laying a solid foundation for brand development.
The product advantages of MERCILEN Natural Rainbow Body Butter itself are the core drivers that help cooperative brands build market competitiveness. This body butter focuses on the dual core of "natural ingredients + effective functions". It selects high-quality plant-based raw materials such as shea butter, olive oil, and sweet almond oil, combined with licorice root extract and vitamin E. Not only can it deeply hydrate and lock in moisture to improve dry skin issues, but it also brightens skin tone and soothes skin sensitivity. Fully complying with vegan and cruelty-free standards, it precisely meets consumers' current pursuit of "green and healthy skincare". Its texture features a unique "ice cream mousse-like" design, which is smooth, delicate, and easy to absorb when applied, completely getting rid of the greasy and heavy feeling of traditional body lotions and delivering a pleasant user experience. At the same time, it offers comprehensive customized services—brand partners can flexibly choose the product's color and fragrance according to their own positioning and market demands, and the capacity can also be adjusted as needed. The default 120g (4.23oz) size perfectly fits mainstream consumption scenarios. In terms of pricing, a scientific tiered pricing strategy is adopted: when the order quantity reaches 8,000 pieces or more, the FOB unit price is as low as US$1.15. The significant cost advantage of bulk purchasing helps brand partners effectively control costs and increase profit margins.
In terms of service support, the enterprise has built a "one-stop OEM/ODM service system", comprehensively lowering the threshold for brand cooperation and making the collaboration process more efficient and hassle-free. In the early stage of cooperation, it provides free design and free sampling services. A professional team optimizes product packaging and formula details based on factors such as brand positioning and target customer groups, making repeated adjustments until the customer is satisfied. During the production process, a dedicated customer service team provides real-time updates on production progress to ensure controllable delivery cycles and avoid delays in market promotion schedules. Furthermore, the enterprise offers comprehensive brand incubation support for cooperative brands. Partners can not only directly use the mature MERCILEN brand for OEM labeling but also receive assistance in building their own brands from scratch—with professional guidance and support throughout the entire process, from formula customization and packaging design to compliance registration. In terms of after-sales service, a sound quality traceability system has been established. In case of product quality issues, the enterprise can respond quickly and provide targeted solutions, allowing brand partners to collaborate without worries.
Currently, MERCILEN Natural Rainbow Body Butter has become the top choice for many beauty brands looking to expand their body care product lines, thanks to its high cost-effectiveness and strong functional performance. Whether it is a startup brand aiming to quickly launch products for market validation or a mature brand seeking to expand its product portfolio and cover more consumer needs, this enterprise can leverage its professional OEM/ODM capabilities and customized services to help partners quickly seize opportunities in the skincare market and achieve business growth.
