By:Global OEMsSolid Factory Strength: Building Trust in Cooperation from Compliance to Flexibility
As an enterprise deeply rooted in the beauty manufacturing industry, the core competitiveness of Eva (Guangzhou) Cosmetics first lies in its solid factory foundation. The company has a professional team of 101-200 employees, covering the entire process from R&D, production to quality control. From raw material selection to finished product delivery, a strict quality management system has been established to ensure the stable and consistent quality of every Lakerain Blush Pen.
Lakerain Mineral Liquid Blush Pen Cross-Border Silky Long-Lasting Cream Not Easy to Remove Makeup Brightening Complexion
More importantly, the product has obtained the internationally recognized MSDS (Material Safety Data Sheet) certification. This means its ingredient safety and storage-transportation standards fully comply with the regulatory requirements of major cross-border markets such as Europe, America, and Southeast Asia, helping brands avoid the common pain point of "compliance risks" in cross-border operations. Meanwhile, the factory excels in order flexibility: with a minimum order quantity (MOQ) of only 3 units, it can meet the needs of emerging brands for "small-batch trial production and market testing", reducing the cost of market exploration. When brands enter the growth stage, the factory can quickly undertake large-volume orders of over 100 units, achieving seamless capacity connection and adapting to the needs of brands at different development stages.
Product Differentiation: Addressing Consumer Pain Points and Adapting to Diverse Markets
The reason why the Lakerain Mineral Liquid Blush Pen can become an OEM/ODM hit lies in its precise alignment with the dual needs of consumers and brands.
From the perspective of consumer experience, the product solves several pain points of traditional blushes: The cream texture made from mineral ingredients is smooth and delicate. It glides easily on the face without caking, avoiding the issues of "enlarging pores and looking powdery" that come with powder blushes. At the same time, it features "waterproof and long-lasting wear" properties, maintaining a flawless makeup look in scenarios such as daily commuting and outdoor sports, and reducing the frequency of touch-ups – catering to the "efficient beauty" needs of modern women. Additionally, the product focuses on the effect of "brightening the complexion". After application, it can naturally enhance the facial glow and create a translucent makeup finish, in line with the current global trend of "natural-looking makeup".
In terms of brand adaptability, the product design fully considers the diversity of cross-border markets: It offers 6 popular shades (including the classic Patel Pink), covering different skin tone preferences. In particular, it has been optimized for the often-overlooked "dark skin tone" group, helping brands expand their customer base. Positioned as "daily facial makeup", the product has a wide range of application scenarios, eliminating the need for additional development of segmented categories and reducing the product planning costs for brands. In terms of cost control, the factory adopts a tiered FOB pricing model: $1.16 per unit for 3-49 units, $1.07 per unit for 50-99 units, and only $0.99 per unit for orders of 100 units and above. This transparent pricing model allows brands to clearly plan their profit margins, balancing the competitiveness of end-user prices and their own revenue.
End-to-End Service Support: Simplifying Cooperation Costs from Customization to Implementation
Eva (Guangzhou) Cosmetics is well aware that the core of OEM/ODM cooperation is not just "producing products", but "empowering brands to launch products successfully". Therefore, it has built an end-to-end service support system centered on brand needs.
In terms of customization, the factory supports personalized customization of logos and graphic designs – brands can print their own visual identifiers on the product (model number: SZ02360) and packaging, enhancing brand recognition through appearance. Meanwhile, the product's packaging specifications have been optimized for cross-border transportation: the size of a single package is 17.5×9.5×11cm, with a gross weight of only 0.022kg. This not only saves international logistics costs but also reduces the damage rate during transportation, helping brands control cross-border operation costs.
To further lower the threshold for cooperation, the factory has launched a "free sample" policy: Brands can apply for samples first to experience the product's texture, color payoff, and long-wearing effect in person. They can place orders only after confirming that the product meets their expectations, avoiding the risk of "products not meeting requirements after mass production". In addition, regarding the complex links such as logistics and documents in cross-border cooperation, the factory, with its rich experience in cross-border services, can provide implicit support for brands, assisting in solving issues such as customs clearance and preparation of compliance documents. This allows brands to focus on market operations without being distracted by supply chain details.
For brands looking to enter the cross-border beauty market, choosing the Lakerain Mineral Liquid Blush Pen means not only selecting a high-quality product but also partnering with an OEM/ODM collaborator that can grow together. With factory strength as the foundation, product advantages as the core, and service support as the guarantee, Eva (Guangzhou) Cosmetics empowers brands to quickly launch popular blush products that meet market demands, seize opportunities in the global beauty market, and achieve sustainable growth.
