Home / News Center / Industry News / 22-Shade Liquid Foundation Concealer OEM/ODM: Source Factories Empower Beauty Brands to Break Through

22-Shade Liquid Foundation Concealer OEM/ODM: Source Factories Empower Beauty Brands to Break Through

By:Global OEMs Updated on 2025/11/22
In terms of the factory's hardware strength, partner factories boast stable production foundations and robust supply chain control capabilities. With years of experience deeply rooted in the facial concealer OEM sector, these factories have a total capital scale ranging from 5 million to 10 million US dollars, and their annual sales volume also stabilizes within the same range. Although they adopt a streamlined team structure of 11 to 50 employees, they have built an efficient production process that can seamlessly connect small-batch trial production with large-scale mass production needs. Their core OEM product – the Pudaier 22-Shade Liquid Foundation Concealer (Model: P1228) – has undergone long-term market validation. It meets high industry standards in terms of shade mixing precision, formula stability, and production quality control, capable of satisfying the usage needs of users with different skin types across various regions, thus laying a solid foundation for the quality of brand products.Face Concealer Factory - OEM Liquid Foundation 22 Colors

Face Concealer Factory - OEM Liquid Foundation 22 Colors

When it comes to the product's core competitiveness, this liquid foundation concealer showcases dual advantages of "full-scenario adaptability and multi-functional integration". Its creamy texture is developed for all skin types and integrates nine core functions: concealing, waterproofing, skin-nourishing, minimizing pores, brightening, creating a natural makeup finish, oil-controlling, fading spots, and reducing acne marks. The addition of herbal ingredients aligns with consumers' current pursuit of "gentle beauty products", helping brands quickly gain a foothold in the multi-functional concealer niche market. Particularly prominent is its shade advantage: with 22 shades covering the entire color spectrum from light to dark, including 细分 shades such as Ivory, Mocha, and Spring Pink, it can accurately match the skin tones of different ethnic groups, such as Caucasians, Asians, and Africans. This addresses the pain points of traditional concealers, such as limited shade options and poor adaptability, providing strong support for brands to expand into the global market.
In terms of service support and cooperation flexibility, the factories have created a low-threshold and highly adaptable cooperation model for clients. Regarding the minimum order quantity (MOQ), cooperation can be initiated with a minimum of 120 units, and for orders ranging from 24 to 119 units, only a slight unit price adjustment is required – significantly reducing the OEM cost burden for startup brands and small-to-medium-sized brands. In terms of sample policy, free samples are provided, allowing clients to fully verify the product's texture, shade adaptability, and usage effects before mass production, thereby reducing cooperation risks. For logistics and packaging, a standardized packaging format of 12 units per medium box is adopted. Each box has dimensions of 9.5×2.2×2.2 cm and a gross weight of 0.04 kg, which not only facilitates warehouse management but also reduces transportation damage and logistics costs. Furthermore, the factories offer in-depth OEM/ODM support, enabling customization of brand logos, packaging designs, and even formula adjustments according to clients' needs. From the product's core attributes to its external presentation, every aspect is tailored to align with the brand's positioning, helping clients quickly launch products and enter the market.
As source factories specializing in facial concealer OEM, they always adhere to the principle of "quality as the foundation and service as the wing", providing cost-effective 22-shade liquid foundation concealer OEM services for beauty brands around the world. Whether it is startup brands seeking small-batch trial production to test the market, or mature brands looking to expand their product lines and optimize supply chains, all can obtain customized solutions here. By joining hands, brands and factories can seize opportunities in the beauty market and embark on a new path of growth.
Disclaimer: The copyright of this article belongs to the original author. If there is any source error or infringement of your legitimate rights and interests, you can contact us by phone and we will handle it promptly.

More Industry News