Home / News Center / Industry News / Global Custom Eyeshadow Palette OEM/ODM: High-Quality Solutions to Help Beauty Brands Stand Out

Global Custom Eyeshadow Palette OEM/ODM: High-Quality Solutions to Help Beauty Brands Stand Out

By:Global OEMs Updated on 2025/11/23

Strong Production Strength: Building a Dual Defense Line for Quality and Efficiency

Professional eyeshadow palette OEM manufacturers have built a trustworthy production system based on large-scale production and technical accumulation. Their 6,000-square-meter standard workshops strictly comply with beauty industry production regulations, with dedicated areas divided for raw material storage, formula preparation, compression molding, packaging inspection, and other processes. This enables standardized operations throughout the entire process, ensuring stable production rhythm and delivery efficiency even when facing large-volume orders.Custom Eyeshadow Palette Wholesale - Create Your Own Makeup with Logo

Custom Eyeshadow Palette Wholesale - Create Your Own Makeup with Logo

In terms of technology, these manufacturers have over 1,000 mature eyeshadow formulas, covering the full range of color needs from daily nude tones, office-appropriate earth tones to trendy bright colors and iridescent shades. They can quickly adjust color tones, textures, and makeup effects according to brand positioning. At the same time, the team is equipped with more than 120 professionals, including senior beauty formulators, production quality inspectors, and process engineers. Multiple rounds of inspections are conducted from raw material selection to finished product delivery, ensuring that each batch of products meets the MSDS safety certification standards and fully complies with safety and health regulations in global markets, helping brands avoid compliance risks.

Product Features and Competitive Advantages: Customization + Multi-Functionality to Seize Market Opportunities

The current mainstream custom eyeshadow palette (Model: CL007) adopts the core design concept of "high adaptability + strong recognition", which not only meets consumers' usage needs but also creates unique memory points for brands. In terms of performance, the product uses a waterproof formula that can effectively resist the impact of humid environments and sweat, ensuring long-lasting makeup. The metallic finish combines delicacy and luster, making it suitable for various makeup scenarios such as daily commuting and date parties, and meeting the usage needs of different consumer groups.
In the dimension of customization, manufacturers support two logo printing techniques: silk screen printing and laser printing, which can accurately reproduce brand logos and design elements, helping brands enhance visual recognition. The product shell incorporates angel embossed patterns and lace clasps, combining aesthetic value and practicality. It not only improves the attractiveness of shelf displays but also enhances the sense of ritual when consumers use the product. More importantly, this eyeshadow palette integrates the "full-face modification" function, combining eyeshadow, blush, highlighter, and contour in one. It caters to consumers' current demand for "portable and multi-functional beauty products" and helps brands accurately capture market trends.
In terms of pricing strategy, manufacturers adopt a flexible tiered FOB pricing: **US$1.5 per unit for orders of 480+ units**, US$1.8 per unit for 24-479 units, and US$1.99 per unit for 6-23 units. This pricing method takes into account the trial production needs of emerging small brands and the bulk procurement costs of mature brands, significantly lowering the cooperation threshold for brands of different sizes.

Full-Cycle Service Support: Empowering the Entire Process from Demand to Implementation

Professional OEM partners are well aware of the importance of service experience for brand cooperation, so they have built a full-cycle support system covering "pre-testing - mid-production - post-adaptation". To address brands' concerns about product quality, they provide free sample services. Brands can test core indicators such as the color payoff, adhesion, and skin feel of the eyeshadow in advance, and only proceed with mass production after confirming that the product meets expectations, minimizing cooperation risks.
In terms of communication efficiency, the team commits to responding to requests within 24 hours. Whether it is formula adjustment, packaging modification, or order progress inquiry, they can quickly connect and provide feedback, helping brands solve various problems during cooperation. This is especially suitable for the fast-paced beauty product development cycle. In addition, manufacturers support flexible switching between small-batch trial production and large-scale mass production. They can not only meet the small-order needs of brands launching limited-edition or co-branded products but also undertake large-volume orders for global promotions. At the same time, they provide e-commerce-specific support, optimizing product packaging sizes and label information according to platform rules, helping brands adapt to online sales scenarios and improve consumers' purchasing experience.
For beauty brands planning to enter the eyeshadow category or upgrade their existing product lines, choosing such OEM partners with production strength, customization capabilities, and service awareness can not only obtain high-quality product support but also quickly respond to market changes with the help of their industrial chain resources, achieving efficient breakthroughs in fierce competition.
Disclaimer: The copyright of this article belongs to the original author. If there is any source error or infringement of your legitimate rights and interests, you can contact us by phone and we will handle it promptly.

More Industry News